What is Sandbox

The sandbox is essentially a filter that was created by Google to avoid spamming of search results by unscrupulous webmasters. Before the sandbox was created, most new sites could rank pretty quickly, which allowed certain "black hat" SEO professionals to make a quick buck by ranking a new site on the top of Google's index for a very competitive keyword, and then cashing out before Google caught up with their spam technique.

Originally Posted by IntegratedS Before the sandbox was created, most new sites could rank pretty quickly, which allowed certain "black hat" SEO professionals to make a quick buck by ranking a new site on the top of Google's index for a very competitive keyword, and then cashing out before Google caught up with their spam technique.

Those were some crazy times I tell you. Back than all you had to do is repeat a keyword 100 times to reach the stars. Imagine what Google algorithm will be like in 20 years.