SEO Question

It's funny that you mention the keywords moving backward and
being worried about it, because I've been working on a couple of JVs with
some other SEO experts and in the past couple of days I've had the
conversation with both of them where we've discussed the Google dance and
how they (and I) get excited when a site temporarily moves backward in the
rankings, because we know it means Google is paying attention to the site
and the rankings will come back higher than before in a few weeks.

What made me smile is that right before I opened this email from you, I
was just responding to an email from one of my potential JV partners where
I was telling him I was going to develop a form letter to send out to
people about the Google dance, because I get asked about it so much. Then,
I opened your email and there was the Google dance question (or concern,
rather). It was just kind of coincidental that I'd just been emailing
someone else about it.

Anyway, no, there's nothing to worry about. Nearly every website I work
with experiences a temporary drop in rankings, sometimes for as much as a
month, while Google finds and indexes the new back links. It's called the
Google dance and it's perfectly normal for this point in a campaign. In
fact, you're about at the point where you should be coming out of it soon,
maybe in the next couple of weeks. Then, you should see an improvement in
your rankings, and it will be a steady climb to page 1 then.

Originally Posted by krymson

I'm going to half agree with what she said. As i monitor all the seo for my clients sites your rankings are going to fluctuate. But the fact that your site has been dropped off the radar then something is wrong. Sometimes some of my KW (key words) fluctuate +/- 20 positions depending on competition. For my website my KW, affordable web design houston, one week will be at 75 and the next week 100+ and i have not touched anything on my site besides twitter posts and the once a week blog post. Being that my domain is still a "baby" less than a year old... less than 6 months I expect there to be some major fluctuations but if your site has been established for a few years and hasnt changes much over the years then you should not be fluctuating much MAYBE +/- 10 spots but nothing more (which equals a 1 page difference) if you were on the first page then you should go no lower than the second page. I would take a look into it because you could be dealing with someone who claims they know SEO jut because they know how to use title tags, meta, headers, and alts, but they dont know how to maintain the rankings.