It looks professional and purposeful, the design fits together nicely.
I think I agree RE the pre-order button, but it did hit me in the face so maybe it's doing it's job.
Only thing I think might have improved it, is the logo.. I don't know if this was your task or not.
The website is clean, shiney, metallic and industrial.. The logo seems to have an electrical fault.
I just think it slightly detracts from the overall professionalism of the rest of the site.
Good job.
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