In my opinion, logo design / branding is one of the hardest parts of graphic design. To encapsulate the essence of a company/brand into something so small, demands a lot of analytical thought and time.

This leads me to an interesting observation I made yesterday, when going through the Offers and Requests forum: for sale are readymade logos, to which you simply add your company name. Surely this defies all the principles of good branding and graphic design and de-values the work done by qualified professionals in this field?

Or maybe Im being a design-snob...?